Built for DTC Brands & Fractional CFOs
Know Your Numbers.
Grow Your Brand.
The e-commerce finance platform that unifies Shopify, Amazon, TikTok Shop, and Etsy — so you can track real profitability, not just revenue.
Connects with: Shopify · Amazon · TikTok Shop · Etsy
1 to Many
Sales Channels
Real-time
Margin Tracking
SKU-level
Profitability
Multi-brand
Support
Everything You Need to Run a Profitable Brand
From contribution margins to demand planning — every metric a brand operator or fractional CFO needs.
Unified Multi-Channel View
Connect Shopify, Amazon, TikTok Shop, and Etsy in minutes. All your sales data in one place — no spreadsheets, no guesswork.
Real-Time Contribution Margins
See exactly how much you keep on every order. Track COGS, shipping, CAC, and net margin down to the SKU level.
Customer Cohort Analysis
Understand how customers behave over time — retention, lifetime value, payback period, and purchase frequency by acquisition month.
Unit Economics Waterfall
Visualize AOV, COGS, CAC, and contribution margin in a clear waterfall chart that tells the whole profitability story.
Marketing Attribution
Know which campaigns actually drive profit. Track ROAS, MER, and CAC across every channel to allocate spend where it matters.
SKU-Level Intelligence
Identify best and worst performers instantly. Sales velocity, average price, discount impact, and profitability per product.
Smart Demand Planning
Never run out of stock. Reorder recommendations based on real sales velocity, lead times, and target coverage — with cash flow projections.
Multi-Brand Management
Managing multiple brands? Switch between organizations in one click. Each brand's data stays completely isolated and secure.
Pricing
Starter → Scale → Agency / fCFO
Starter
$499/mo
- ✓ 1 channel: Shopify, Amazon, OR TikTok
- ✓ 2 users · 1 brand
- ✓ Up to 5,000 orders/mo
- ✓ All 7 analytics dashboards
- ✓ CSV exports
- ✓ Weekly Genie Brief
- ✓ Email support (48hr)
Scale
$899/mo
- ✓ All 3 channels (Shopify + Amazon + TikTok)
- ✓ 7 users · 1 brand
- ✓ Unlimited orders
- ✓ All 7 analytics dashboards
- ✓ All 4 ops dashboards (Forecast, Demand, PO, 13WCF)
- ✓ CSV + Excel + scheduled email exports
- ✓ Daily Genie Brief
- ✓ Audit trail + data portability
- ✓ Email + chat support (24hr)
Agency / fCFO
$1599/mo
- ✓ All 3 channels
- ✓ Unlimited users · up to 5 brands
- ✓ Unlimited orders
- ✓ All analytics + ops dashboards
- ✓ All exports + white-label PDF
- ✓ Daily Genie Brief + custom-branded
- ✓ White-label (subdomain, CNAME, logo)
- ✓ Client billing pass-through
- ✓ Dedicated Slack + onboarding