Built for DTC Brands & Fractional CFOs
See Your Real Ecommerce
Profit Margin.
ProfitGenie unifies Shopify, Amazon, TikTok Shop, and Etsy into one contribution margin and P&L view — with Shopify COGS tracking down to the SKU. Track real profitability, not just revenue. Built for multi-channel DTC brands and fractional CFOs.
Connects with: Shopify · Amazon · TikTok Shop · Etsy
Revenue Isn't Profit. Know Your Real Margins.
For $1M–$15M multi-channel brands running without an ERP, these gaps cost real money. If any sound familiar, you're in the right place.
Spreadsheets are buckling under the weight of your business.
Excel wasn't built for a $10M omnichannel DTC brand. But that's still what most operators are using — and it's costing them time they don't have.
You have revenue. You don't have a real P&L.
No clear line of sight into which channel, SKU, or customer cohort is actually profitable. Without live COGS tracking and a true contribution margin, revenue hides where you're losing money.
Your finance 'team' is one person pulling reports by hand.
Usually the founder. Once a week. At 11pm. That's not a finance function — that's a bottleneck disguised as hustle.
You're making growth decisions without real data.
Not because the data doesn't exist — because nothing is connecting it. Every platform speaks a different language. ProfitGenie translates.
Contribution Margin, COGS & P&L in One Platform
From Shopify COGS tracking and contribution margin to demand planning — every metric a brand operator or fractional CFO needs, in one platform.
Unified Multi-Channel View
Connect Shopify, Amazon, TikTok Shop, and Etsy in minutes. All your sales data in one place — no spreadsheets, no guesswork.
Real-Time Contribution Margin
See exactly how much you keep on every order. Shopify COGS tracking, shipping, CAC, and net margin down to the SKU level — real ecommerce profit margin, live.
Customer Cohort Analysis
Understand how customers behave over time — retention, lifetime value, payback period, and purchase frequency by acquisition month.
Unit Economics Waterfall
Visualize AOV, COGS, CAC, and contribution margin in a clear waterfall chart that tells the whole profitability story.
Marketing Attribution
Know which campaigns actually drive profit. Track ROAS, MER, and CAC across every channel to allocate spend where it matters.
SKU-Level Intelligence
Identify best and worst performers instantly. Sales velocity, average price, discount impact, and profitability per product.
Smart Demand Planning
Never run out of stock. Reorder recommendations based on real sales velocity, lead times, and target coverage — with cash flow projections.
White-Label Multi-Brand
Built for agencies and fractional CFOs: switch between client brands in one click and ship white-label P&L reports. Each brand's data stays isolated and secure.
Real Margins, Not Just Revenue
If you've outgrown Lifetimely, BeProfit, or TrueProfit — or you need more than an ad-attribution dashboard — ProfitGenie shows the numbers those tools leave out.
Beyond ad attribution
Tools like Triple Whale tell you which ads work. ProfitGenie tells you if your business is actually profitable — true contribution margin net of COGS, fees, shipping, and returns.
Multi-channel, not Shopify-only
A better alternative to Lifetimely, BeProfit, and TrueProfit: one real P&L across Shopify, Amazon, TikTok Shop, and Etsy — not one channel with bolt-ons.
Iris-level depth, operator pricing
An Iris Finance alternative built for the $1M–$15M brand with no ERP. CFO-grade profitability without the enterprise price tag or rollout.
Running a subscription or repeat-purchase brand — skincare, supplements, wellness? Cohort retention and LTV sit right next to your contribution margin, so you can see the true profit behind every reorder.